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Wednesday, March 6, 2019

Buick Roadmaster 1957

Classic Cars | Buick Roadmaster 1957
Buick Roadmaster 1957, Classic Cars

Buick Road-master 1957

Origin  USA Engine 5,965 cc,

V8 Top speed  112 mph (180 km/h)

  The Road master was one of Buick’s most luxurious models, wearing its hood ornament with pride. Buick called it the “proud choice of the man who carries success with ease.” Standard features included speed-limiter buzzer, electric windows, and a foot-operated button for changing radio stations.
By the late 1950s American car design had reached a new level of exuberance.  The tailfins, two-tone paint schemes, whitewall tires, and wraparound windshields that type of most US models had inspired many European automakers, with the likes of sober Humber and sensible Simca producing cars that looked a bit like scaled-down Chevy and Chrysler. American cars received yearly styling makeovers so that owners of 1957 and ’58 models would look covetously at the new luxury features and bigger tailfins of their 1959 replacements and trade in their old cars, a process helped by aggressive TV advertising and traveling circus-style sales roadshows.

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Height of fashion Like many cars of the era, the Road-master featured  a wraparound windshield, endowing it with a modern, space-age appearance. Adding to the impression of speed, power, and excess, the oversized chrome bumper had jet engine-like protrusions, although these were purely decorative.

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Style and substance

 The wraparound rear windshield was on the  small side for such a large  car, and gave limited rear visibility when reversing.  In contrast, the trunk  was cavernous, ideal  for carrying home  the latest consumer  products of the day.



Fin detail By 1957, the Road-master had joined the ranks of American cars bearing tailfins, although compared to some rivals these were quite restrained. By making copycat models, however, Buick sacrificed its reputation for building high-quality conservative cars, and sales fell by almost one-quarter in 1957.

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